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Description
The NHRL (NASA Hybrid Reality Lab) is focused on developing mixed reality (MR) projects for astronaut training. The NHRL corporate identity is designed for this specific purpose and adapts to both 2D and 3D environments. The NHRL logotype has been modeled in 3D in order to be integrated in the lab’s MR applications, allowing users to experience it in space and time. The NHRL model displays the NHRL word mark from its frontal perspective and, hidden in its lateral, NASA’s original “worm” logotype from the 1970’s.
Collaboration with Gonzalo Hergueta
3D Modelling by Nacho Platero
Sound Design Ignacio Simon
Mars 2030 Integration Julian Reyes
Date
NYC – 2017
Scope of Work
Branding
Creative Direction
Identity Design
Interactive Design
Motion Graphics
Typography
Client
NASA
Fusion VR